You are about to wire five figures for a few thousand units. Grade the concept before the bottles exist, not after they are sitting in a warehouse.
NutraVeri reads your private-label concept across six dimensions before you sign the MOQ, so the expensive mistakes show up on a screen instead of on a pallet. Informational readiness intelligence. Not approval, not certification, not a guarantee.
Free. No card. Your formula stays yours.
See your readiness score before the run is locked
Six dimensions, one screen, a few minutes. Read the concept before the MOQ reads your bank account.
The moment right before you commit is the most expensive blind spot you have
You picked a stack you believe in, a manufacturer quoted you a per-unit price, and the whole thing only pencils out if you order in the thousands. So now the pressure runs backward: the MOQ decides the spend, the spend decides whether you can be wrong. And the manufacturer makes what you tell them to make. They are not checking whether your dose has any human evidence behind it, whether your label panel is going to get pulled, whether your structure-function claims are the kind that draw a warning letter, or whether anyone is actually searching for the thing you are about to print on the front. If something is off, you find out after the run, when the cash is gone, the units are real, and "just change it" means scrapping inventory you already paid for. That is the quiet thing keeping you up: not that the idea is bad, but that you cannot see the parts that bite, and the only person motivated to check is you.
Grade before you manufacture
A production run is a one-way door. Before you walk through it, NutraVeri reads the concept the way a careful operator would, across the six places private-label launches actually break, and hands you a plain-language readout of where you are strong and where you are exposed. It costs you a few minutes. Being wrong on the pallet costs you the run. Serious founders grade first, then commit.
Formula strength
Whether your stack actually holds together as a product, or is a pile of trendy ingredients at sprinkle doses that will not do what the front of the label implies.
Ingredient evidence
Whether each active has real human research behind the form and dose you chose, before you print a claim you cannot stand behind.
Claim risk
Where your front-panel and marketing language drifts toward the wording that draws warning letters. Informational only, not legal advice.
Label readiness
Whether your supplement facts panel, serving size, and required statements are in shape before the print plates are cut and the run is locked.
Manufacturing readiness
Whether the concept is specified tightly enough to hand a contract manufacturer without surprise reformulations, MOQ resets, or do-overs. Informational only, never manufacturing acceptance.
Market fit
Whether real demand exists for this exact product at this price, or you are about to warehouse a few thousand units nobody is searching for.
How the free score works
No card, no account wall to see your score. You build the concept, you score it, and your formula is yours to keep. Use it before you sign a production order, not after the first batch ships.
- 1
Build the concept
Pick a category and goal, then add the ingredients and doses you are considering.
- 2
Add your claims
Paste the claims you plan to make. The score reads them for claim-risk posture.
- 3
Get your score
A live readiness score across all six dimensions, with the signals behind each one.
- 4
Save to your Product Lab
Keep your concept, score, and next steps in one private place.
- Your six-dimension readiness score, scored before you commit to the MOQ
- A per-dimension breakdown showing exactly where the concept is strong and where it is exposed
- Claim-risk flags on your front-panel and marketing language, in plain English, so you see the wording that draws scrutiny (informational, not legal advice)
- An ingredient-evidence read on each active, by form and dose, so a claim is never ahead of the research
- A label-readiness checklist against the run you are about to lock, before the plates are cut
- A market-fit signal on real demand for this exact product at this price, before it becomes warehouse inventory
Grade free, then one clear step at a time.
No subscription. The free score is the start of the path. Each rung unlocks only when the product is ready for it, so the factory is the last decision, not the first.
$29
Instant Score Report
The full score explained in writing, with the signals behind all six dimensions and the claim-risk read.
$79
Product Passport
A portable readiness record you can hand to a formulator, co-packer, or manufacturer.
$149
Formula Review
A focused expert second look at the formula and label before you lock a production run.
$499
Founder Sprint
Guided refinement of the whole concept into a stronger, build-ready product.
Start free. Each step unlocks only when your concept is ready for it. You never pay before there is something real to pay for.
A live, six-dimension readiness score you can act on.
Not a vague grade. A real readout that shows what to fix, with the next step made obvious.
A six-dimension readiness scorecard you can read in one screen
Per-active ingredient-evidence notes tied to your chosen form and dose
A flagged list of claim-risk language to revisit before print
A pre-run label-readiness checklist for your supplement facts panel
“Informational readiness intelligence only. Not FDA approval, not certification, not manufacturer acceptance, not legal advice, not a guarantee of sales.”
If you have already run the lab work, vetted every claim, and pressure-tested demand, it is completely fair to say no to this. The score is for the founder who wants to see the whole board one more time before the money is committed. Walking away costs you nothing, and the concept stays entirely yours.
Free. No card. Your formula stays yours.
Founders about to commit to a manufacturer MOQ in the thousands of units
Private-label operators turning a chosen stack into a real first production run
People putting five figures behind a concept they have not had independently read
Not FDA approval, endorsement, or any regulatory clearance
Not certification, manufacturer acceptance, or a guarantee of sales
Not legal or medical advice
Your score, reports, Passport, review status, receipts, and next steps live in one private Product Lab. Open it any time, or sign in with the same email you used at checkout to reconnect.
Your formula stays yours.
Does a good score mean my product is approved or safe to sell?
No. The score is informational readiness intelligence, not approval, certification, or a guarantee. It shows you where your concept is strong and where it is exposed across six dimensions so you can decide what to fix before you commit. It does not clear you with the FDA or anyone else.
My manufacturer already said the formula is fine. Why do I need this?
Your manufacturer makes what you specify. They are generally not motivated to tell you your dose lacks human evidence, your claims invite scrutiny, or nobody is searching for your product. A manufacturer green light is not a manufacturing-acceptance guarantee and it is not an independent read of your concept. This is the second set of eyes that has no incentive to keep the run moving.
Is this legal advice on my claims?
No. The claim-risk dimension flags where your front-panel and marketing language drifts toward wording that commonly draws scrutiny, in plain English, so you know what to revisit. It is informational only and not legal advice. For a binding opinion, take the flagged items to qualified counsel.
I am under time pressure to lock the order. Is this fast?
The score reads your concept in minutes, not weeks. The whole point is to fit before you commit, while changes are still cheap. Locking the MOQ first and discovering the problems later is the slow, expensive path.
Will you share or take a piece of my formula or idea?
No. You submit a concept to be read, you get a readiness score back, and the concept stays entirely yours. The output is intelligence for your decision, nothing more.
What if the score comes back low?
Then it did its job before the money moved. A low score points you to the exact dimensions that need work, so you fix them on a screen instead of on a pallet of units you already paid for. Better to see it now than after the run.
Reviewing this with a co-packer, consultant, partner, or investor? Send them the page. It shares public information only, never your formula.
The NutraVeri Score is informational product-readiness intelligence. It does not constitute legal advice, medical advice, regulatory approval, FDA approval, compliance certification, or a guarantee of safety, efficacy, manufacturing acceptance, or commercial success. Dietary supplement products are not FDA-approved in the manner of drugs. Review all manufacturing, label, claim, compliance, and legal decisions with qualified professionals.