Score your next SKU before you spend a dollar to scale it.
You already have a brand that sells. Before you point campaign budget at a new SKU, run it through a readiness score across six dimensions. Free. No card. Your formula stays yours.
Free. No card. Your formula stays yours.
Your next SKU, scored before spend.
Six dimensions, recalculated live as you build, read against FDA labeling data and ingredient evidence, so you see where this SKU is ad-ready and where it is not before the budget moves.
The expensive mistake is funding a SKU that was not ready.
It is 3am and the new SKU launches next month. The creative is booked, the budget is allocated, and a quiet question keeps you awake: what if the claims are too aggressive, the dose logic is thin, or the label needs work, and you only find out after the spend? Established brands have the most to lose, because the budget behind a launch is real. The free score is the cheapest possible look before that money moves.
Ad-ready and shelf-ready are not the same thing.
A SKU can convert in a test and still carry claim, label, or formula risk that surfaces only at scale. The free score reads your SKU the same way NutraVeri reads every concept, against FDA labeling data, ingredient evidence, and claim-risk signals, so you catch it before the budget does.
Formula Strength
Does the ingredient stack and dose logic hold up as a real product, not just a hero shot?
Ingredient Evidence
Is the ingredient story strong enough to stand behind in paid claims?
Claim Risk
Are the ad and label claims drifting into territory that needs caution before you scale spend? Not legal advice.
Label Readiness
Does the SKU have the foundation for a cleaner label path before production locks in?
Manufacturing Readiness
Is it ready to run at the volume a campaign will drive, or does it need refinement first?
Market Fit
Is the SKU clear enough that a cold buyer, a retailer, or an agency immediately gets it?
How the free score works
No card, no account wall to see your score. You build the SKU, you score it, and your concept is yours to save.
- 1
Build the SKU
Pick the category and goal, then add ingredients and doses from the library.
- 2
Add your claims
Paste the claims you plan to run in ads and on the label. The score reads them for claim-risk posture.
- 3
Get your score
A live readiness score across all six dimensions, with the signals behind each one.
- 4
Save to your Product Lab
Keep this SKU, its score, and the next step organized in one private place.
- A full six-dimension readiness score for the new SKU
- The signals driving each dimension
- A claim-risk read on the ad and label language
- A saved SKU concept in your Product Lab
- A clear next step before you commit campaign budget
- No card, and your formula stays yours
Free score first, then the step your SKU actually needs.
No subscription. The free score tells you whether this SKU is ready to scale. If it is close, the next rung is where most brands go before they commit campaign budget.
$29
Instant Report
The full score explained in writing, with the signals behind each of the six dimensions for this SKU.
$79
Product Passport
A portable readiness record you can carry into manufacturer, retailer, and agency conversations.
$149
Formula Review
A focused expert second look at this SKU before you commit to production or campaign budget.
$499
Founder Sprint
Guided refinement of the SKU into a stronger, launch-ready product and claim plan.
Start free. Each step unlocks only when your concept is ready for it. You never pay before there is something real to pay for.
A live, six-dimension readiness score for the SKU.
Not a vague grade. A real readout you can take into the launch meeting, with the next step made obvious.
Your overall NutraVeri Score for this SKU and what is driving it.
Each of the six dimensions scored, so you see exactly where the launch risk sits.
A claim-risk posture read on the claims you plan to put budget behind.
The SKU saved to your Product Lab, ready for the next step when you are.
“Your formula stays yours. The score is free, and there is no card to see it.”
It may feel like this SKU is already locked and there is no point scoring it now. That is the calibrated question to sit with: what would it cost to find out it was not ready after the budget was committed, instead of before? Scoring it is free, and you can walk away from the result.
Free. No card. Your formula stays yours.
Established Shopify brands launching a new SKU into an existing catalog.
Founders about to put real campaign budget behind a new product.
Teams who want a readiness read before booking creative and media.
Operators preparing a SKU for a retailer, agency, or manufacturer conversation.
Not FDA approval, a legal opinion, medical advice, or certification.
Not a guarantee that a SKU is safe, compliant, or will convert.
Informational readiness intelligence, built to make your SKU stronger before spend.
Your score, reports, Passport, review status, receipts, and next steps live in one private Product Lab. Open it any time, or sign in with the same email you used at checkout to reconnect.
Your formula stays yours.
How do serious brands decide a SKU is ready to scale?
Most do not run on instinct alone once budget is real. They get a structured read on formula, claims, and label first, then point spend at the SKUs that hold up. The free score is that read, before the money moves.
What does the free score actually tell me about this SKU?
A six-dimension readiness score with the signals behind each one, including a claim-risk read on the language you plan to run. It shows you where the SKU is strong and where it needs work before campaign budget is committed.
It probably looks like I am second-guessing a SKU I already committed to.
You are not. Scoring a SKU before spend is what disciplined operators do, not a sign of doubt. Finding a gap now is cheaper than finding it after the budget is gone.
Is it really free, and do I have to create an account?
Yes, free, no card. You see your score first. You can then save the SKU to your Product Lab to keep it and continue.
Is my formula private?
Yes. Your formula stays yours. Nothing is shared unless you choose to share it.
Is this legal or medical advice?
No. The score is informational readiness intelligence, not legal, medical, or regulatory advice.
Does a high score mean the SKU will convert or be approved?
No. NutraVeri does not guarantee regulatory approval, manufacturing acceptance, safety, efficacy, or commercial success. It tells you where the readiness gaps are, not how the campaign will perform.
What is the next step after I score?
The SKU saves to your Product Lab, and for a SKU close to launch the natural next step is the $29 Instant Report, which explains the score in writing, then a Formula Review before you commit budget.
Reviewing this with a co-packer, consultant, partner, or investor? Send them the page. It shares public information only, never your formula.
The NutraVeri Score is informational product-readiness intelligence. It does not constitute legal advice, medical advice, regulatory approval, FDA approval, compliance certification, or a guarantee of safety, efficacy, manufacturing acceptance, or commercial success. Dietary supplement products are not FDA-approved in the manner of drugs. Review all manufacturing, label, claim, compliance, and legal decisions with qualified professionals.
